The strongest brands are built with clarity — of purpose, culture, and message.
After 15+ years of building and leading marketing and communications functions from the ground up, Tyra Sitton founded Bryton Communications to help organizations leverage brand storytelling as a true growth engine.
Bryton operates at the intersection of marketing and communications — where strategy meets execution. We don’t believe in silos; instead, we advocate for integrated marketing that aligns employer brand, internal communications, PR, executive visibility, and digital marketing into one clear, cohesive narrative.
As a head-up leader who sets direction — and a hands-on operator who executes — Tyra and the Bryton team partner closely with organizations to build smart, scalable marketing communications programs that connect people, culture, and business outcomes.
Through research-backed growth strategy and deeply human storytelling, we help brands cut through the noise, engage today’s workforce, and build trust that drives long-term growth.
Clarity Drives Growth
Clear strategy and messaging build trust, alignment, and momentum through effective brand storytelling.
Strategy First. Execution Always.
Head-up leadership paired with hands-on delivery ensures a solid growth strategy.
No Silos. One Story.
Integrated marketing and communications work as one cohesive unit, telling a unified story.
Earn Trust Through Truth
Authentic, research-backed brand storytelling — not corporate noise — fosters trust.
Lead With Accountability
Ownership of strategy, execution, and measurable outcomes is key to successful growth.
Human at the Core
True growth happens when business strategy and culture are aligned, driving integrated marketing efforts.